Privacy Policy

1. Who we are

Modern Cruise Guide (moderncruiseguide.com) is an independent editorial website operated by Groove Jet Travel, LLC ("we," "us," or "our"). We provide reviews, comparisons, and guides covering luxury small-ship cruise lines.

Our registered address is in the United States. Questions about this policy can be directed to hello@moderncruiseguide.com.

2. Information we collect

We collect information in the following ways:

• Information you provide: If you subscribe to our newsletter or contact us, we collect your name and email address.
• Usage data: We use analytics tools (such as Google Analytics) to collect anonymised information about how visitors use our site — pages visited, time on site, referring URLs, browser and device type. This data does not personally identify you.
• Cookies: We use cookies to understand site traffic, remember preferences, and improve your experience. See Section 5 for more detail.

3. How we use your information

• To send editorial newsletters if you have opted in (you may unsubscribe at any time)
• To respond to enquiries you send us
• To understand how visitors use the site and improve our content
• To comply with legal obligations

We do not sell, rent, or share your personal information with third parties for their own marketing purposes.

4. Referral relationships

Modern Cruise Guide may earn a referral fee when readers are connected to Suite at Sea (suites-at-sea.com) or other travel advisor partners through links on this site. This is disclosed in our Terms & Conditions and does not affect our editorial independence — we write what we believe, not what pays.

5. Cookies

We use the following categories of cookies:

• Strictly necessary: Required for the site to function. Cannot be disabled.
• Analytics: Help us understand how visitors interact with the site (e.g. Google Analytics). These collect anonymised, aggregated data. You may opt out via your browser settings or the Google Analytics opt-out tool.
• Preferences: Remember choices you make (e.g. cookie consent status).

You can control or disable cookies through your browser settings. Disabling analytics cookies will not affect your ability to use the site.

6. Data retention

Newsletter subscriber data is retained until you unsubscribe. Enquiry data is retained for up to 24 months. Anonymised analytics data is retained per the standard retention settings of the analytics provider.

7. Your rights

Depending on your location, you may have the right to:

• Access the personal data we hold about you
• Request correction or deletion of your data
• Object to or restrict processing of your data
• Withdraw consent at any time (where processing is based on consent)
• Lodge a complaint with your local data protection authority

To exercise any of these rights, email us at hello@moderncruiseguide.com.

8. Third-party links

Our site contains links to third-party websites including cruise line sites and Suite at Sea. We are not responsible for the privacy practices of those sites and encourage you to review their privacy policies independently.

9. Changes to this policy

We may update this policy from time to time. Material changes will be noted by updating the "Last updated" date at the top of this page. Continued use of the site after changes constitutes acceptance of the revised policy.